Company Profile: ViSenze
Last Updated October 20
ViSenze, established in 2012 by Oliver Tan and Chua Tat-Seng, is a Singapore-based artificial intelligence company specialising in visual commerce solutions. Originating as a spinoff from the NExT (NUS-Tsinghua Extreme Search) research center—a collaboration between the National University of Singapore and Tsinghua University in China—ViSenze has established itself as a leader in the visual AI space. The company's headquarters are in Singapore, with a global workforce of approximately 68 employees as of 2023.
ViSenze's core product offerings include:
- Multi-Search: Improves retail product discovery by providing shoppers with multi-functional search experiences.
- GenAI Tagging: Relevant tags automatically applied to products at scale, enriching product data and making catalogs more searchable.
- AI Recommendations: AI-driven hyper-personalised product recommendations that boost conversions.
- Experience Studio & Analytics: An integrated set of tools and solutions that integrate into various different touchpoints along the retail journey.
These solutions are designed to enhance the online shopping experience by making product discovery more intuitive and visually driven.
In terms of market position, ViSenze has secured partnerships with major retail and e-commerce players, including Rakuten and Zalora. The company's technology processes over 500 million visual product searches every month globally, highlighting its significant market penetration and impact on the visual commerce landscape.
Financially, ViSenze has raised a total of $39 million across multiple funding rounds. The company's investors include prominent names such as 31Ventures, Bright Pixel Capital, Global Brain, Gobi Partners, and ICT Fund. This substantial financial backing has enabled ViSenze to expand its operations globally, with offices established in key markets including Singapore, Seoul, Dublin, Bengaluru, Brisbane, and Istanbul.
ViSenze's technological innovation centers on its proprietary image recognition and visual search algorithms. By simplifying product discovery and enhancing the online shopping experience, ViSenze is well-positioned to capitalise on the growing trend of visual search in retail.
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